Privacy Policy

At the Diabetes, Thyroid & Hormone Center of the Treasure Coast (“Tcendo,” “we,” “us,” or “our”), we understand that your health information is among the most sensitive data you possess. Whether you are visiting us for Diabetes Management, Thyroid Care, or Hormone Therapy, your privacy is our absolute priority.

This Privacy Policy describes how we collect, use, and protect your information when you visit our website at https://tcendo.com (the “Site”) and interact with our digital services. This policy is written in plain, humanized language because we believe transparency is the foundation of a strong doctor patient relationship.

1. Our Commitment to Your Privacy

Our practice, located at 1400 Goldtree Dr STE 103, Port St. Lucie, FL 34952, Suite 307, Port St. Lucie, FL 34952, is bound by strict ethical and legal standards regarding your data. This policy is designed to comply with the Florida Information Protection Act (FIPA) and provides a framework for how we handle information gathered through our website.

Please Note: This policy specifically addresses information collected through our website. For details on how we handle your protected health information (PHI) within our clinical practice under federal law, please refer to our HIPAA Notice of Privacy Practices, which is provided to all patients during their initial intake at our Port St. Lucie office.

2. Information We Collect

We collect information to provide a better, more personalized experience for our Treasure Coast neighbors. This falls into two categories:

A. Information You Provide to Us

When you interact with our Site, you may voluntarily share personal details, such as:

  • Contact Information: Name, email address, and phone number provided via our Book a Consultation page or contact forms.
  • Appointment Details: Information regarding the type of care you are seeking (e.g., “Endocrinologist near me” or “A1C control”).
  • Feedback: Any comments or questions you send us directly.

B. Information Collected Automatically

To help us understand how to improve our content on topics like insulin resistance or CGM monitoring, we collect technical data:

  • Device Data: Your IP address, browser type, and operating system.
  • Usage Data: Which pages you visit on tcendo.com, how long you stay, and the links you click.
  • Location Data: General geographic information (such as being in Port St. Lucie or Stuart) to ensure we are reaching our local community.

3. How We Use Your Information

We do not sell your data. Period. We use the information we collect for the following specific purposes:

  • Communication: To respond to your inquiries and confirm your appointment requests.
  • Service Improvement: To analyze which pages are most helpful to our patients, allowing us to create better educational content on thyroid health and hormonal balance.
  • Personalization: To tailor our website experience to the needs of the Treasure Coast community.
  • Security: To protect our Site from “spam” attacks or unauthorized access.

4. Cookies and Tracking Technologies

Like most modern websites in 2026, we use “cookies” to enhance your experience. A cookie is a small file placed on your computer that helps us remember your preferences.

  • Essential Cookies: Necessary for the Site to function properly.
  • Analytics Cookies: We use tools like Google Analytics to see how many people in Port St. Lucie are searching for “Endocrinologist Port St Lucie” and finding our site. This data is aggregated and does not identify you personally.
  • Your Choice: You can choose to disable cookies in your browser settings, though some features of our Site may not function optimally.

5. Sharing of Information

We only share your information in very limited circumstances:

  • Service Providers: We may work with trusted third party partners who help us manage our website or appointment scheduling. These partners are contractually obligated to keep your information confidential.
  • Legal Requirements: We may disclose information if required by law, such as to comply with a subpoena or similar legal process.
  • Protection of Rights: To protect our rights, your safety, or the safety of others.

6. HIPAA and Medical Records

While this website policy covers digital data, your medical records are governed by HIPAA (Health Insurance Portability and Accountability Act).

  • Confidentiality: Your clinical data such as lab results for A1C control or your Thyroid RFA surgical notes is stored on a secure, encrypted Electronic Medical Record (EMR) system that is separate from our website.
  • Secure Portals: We encourage patients to use our HIPAA compliant patient portal for all sensitive medical communications.

7. Data Security

We implement a variety of security measures to maintain the safety of your personal information. This includes:

  • SSL Encryption: Our website uses Secure Socket Layer (SSL) technology to encrypt data transmitted between your browser and our server.
  • Regular Audits: We periodically review our digital security protocols to ensure they meet modern 2026 standards for medical practices.
  • Access Controls: Only authorized staff members who need the information to perform a specific job (e.g., scheduling your appointment) are granted access to your contact data.

8. Your Rights Regarding Your Data

As a user of tcendo.com and a resident of Florida, you have rights:

  • Access: You can request a copy of the personal information we have collected about you through the Site.
  • Correction: You can ask us to correct any inaccurate information.
  • Deletion: You can request that we delete your digital contact data from our website records, subject to certain legal obligations.

To exercise these rights, please contact us at our Port St. Lucie office.

9. Third Party Links

Our Site contains links to other websites, such as medical journals or manufacturers of Eversense 365 and CGM monitoring devices. Please be aware that Tcendo is not responsible for the privacy practices of these other sites. We encourage you to read the privacy policies of any website that collects your personal information.

10. Children’s Privacy

Our website is intended for use by adults seeking endocrine care. We do not knowingly collect personal information from children under the age of 13. If we become aware that a child has provided us with personal information, we will delete it immediately.

11. Email and SMS Communications

If you provide your email or phone number, we may send you:

  • Appointment reminders.
  • Follow up information regarding your Hormone Therapy or metabolic plan.
  • Important clinic updates.

You may opt out of these communications at any time by following the “unsubscribe” link or contacting our office directly at 772 398 7814.

12. International Users

Tcendo is a local medical practice serving the Treasure Coast of Florida. Our Site is hosted in the United States and is intended for residents of the U.S. If you are visiting from outside the United States, please be aware that your information will be transferred to and stored in the U.S.

13. California Privacy Rights (CCPA)

While we are a Florida based practice, we respect the privacy principles outlined in the California Consumer Privacy Act. We provide all our users, regardless of location, with the same high level of transparency and control over their digital data.

14. Changes to This Privacy Policy

As we adopt new medical technologies and as privacy laws evolve, we may update this policy. We will notify you of any significant changes by posting the new policy on this page and updating the “Last Updated” date. We encourage you to review this policy periodically.

15. Contacting Us

If you have any questions about this Privacy Policy or how we handle your data at the Diabetes, Thyroid & Hormone Center of the Treasure Coast, please do not hesitate to reach out to us.

Diabetes, Thyroid & Hormone Center of the Treasure Coast 1400 Goldtree Dr STE 103, Port St. Lucie, FL 34952 Phone: 772 398 7814 Email: info@tcendo.com

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